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AHA's demise, chemical bans, PSL jocks

Oct 11, 2023
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  • Bubble burst—Coca-Cola has announced it will wind down distribution of AHA’s sparkling water in the US, remaining only in focused channels (ie. airlines) and their Freestyle machines.

    • AHA sales plunged almost 50% YTD vs. Pepsi’s Q3 Bubly growth.

      • Coca-Cola’s interest in seltzer came during the 2010s, during the BFY chasm, as seltzer sales finally outpaced…

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